GCA becomes Partner of Stade de Reims

This marks the beginning of a shared journey for two organisations that already have much in common. Both were founded in the early 1930s and have been built on strong values and a deep attachment to their local areas, enabling them to grow whilst remaining true to their identities. This natural alliance also builds on the ties forged in 2023 between GCA and Transports Caillot, another aspect of the Stade President’s professional life. As a major French player in transport and logistics, GCA has successfully expanded its traditional road haulage and logistics operations to meet the growing needs of manufacturers. This ability to offer a comprehensive, multi-service portfolio now enables it to provide bespoke solutions and 
meet its clients’ specific requirements. Several of its subsidiaries will also play a prominent role within the Rouge & Blanc ecosystem throughout the season, notably Bring My Car, Alterpark and Exel Tour. Far beyond the visibility it will enjoy across the Club’s various media channels, this partnership has been designed around a shared ambition: to bring to life the values of community, commitment, pushing oneself to the limit, the sharing of knowledge and collective success. Throughout the season, a number of initiatives will bring this collaboration to life, such as meetings with young local players, as well as linking the Rouge & Blanc’s performances to concrete environmental commitments.

Delphine ANDRÉ - CEO of GCA: “GCA, a family-run business, firmly believes that success stems from individual commitment and pushing oneself to the limit. Putting one’s commitment and skills at the service of a company or a team, accepting the rules of the game and giving one’s all to achieve the objective enables progress and leads to victory. ‘Together, beyond your expectations’ is GCA’s slogan. We see these values of high standards and perseverance reflected in the history of Stade de Reims and in its ambition. As well as promoting sporting and human values, this partnership aims to raise awareness of GCA’s expertise in logistics services for industry, to attract new generations to our professions, and to demonstrate that, both on the pitch and within the company, success is built through teamwork.”

Jean-Pierre CAILLOT - Chairman of Stade de Reims: “It is a source of great pride to see the Charles André Group featured on the Red & White shirts today. It is a remarkable family-run business, led by executives with whom we share many values: hard work, loyalty to our roots, commitment and the determination to perform as a team. I am particularly pleased that this new chapter is beginning today.”